(Alex) Yongzhi is a doctoral candidate in strategy. His research consists two streams, covering competitive and cooperative strategies: platform-based competition and strategic alliances.
Sponsored by the Strategy Research Foundation, in his dissertation Alex studies mobile app developers as complementors of two dominant competing platforms: Apple’s iOS, and Google’s Android. Specifically, in the empirical essays he examines (1) how complementors sequentially adopt competing platforms and their performance consequences; (2) how complementors selectively enter market segments within a platform following market signals, such as acquisitions, and how the entrants’ products fare in the post-entry period. His dissertation essays provide a holistic view of inter-platform and intra-platform competition among complementors, as well as the implications of complementors’ strategic choices for platform competition. Theoretically, his dissertation draws upon and integrates the external view of industrial organization and the internal view of firm capabilities to advance the platform literature. Empirically, Alex has put together a rich data set by combining archival and proprietary data sources. The data cover nearly the entire population of mobile app developers in both the iOS and Android platforms.
Regarding cooperative strategy, his review article on alliance capabilities, coauthored with his adviser Professor Nandini Rajagopalan, has been published in the Journal of Management. Building on the theory developed in the review article, he is working with his adviser on an empirical research that integrates alliance capabilities and board of directors in the setting of international joint ventures.
Alex is seeking for a tenure-tracked assistant professor position in a research-oriented institute. Please contact him if he may provide details about his research.
Ph.D. Candidate in Strategy
Management and Organization Department
Marshall School of Business | University of Southern California